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The town was founded in the 11th century by William FitzOsbern, 1st Earl of Hereford and his Breton wife Poppa. It became a fashionable resort in the 19th century when it was popular with Parisians seeking to escape from city life. The writer Colette (1873–1954) lived there for most of her life, and there is a museum dedicated to her memory at Le Petit-Cabourg on Rue de la Commanderie. Tourism remains important today; Cabourg has been voted "France's prettiest seaside village" and its tourist office claims that it receives more than 250,000 visitors each year.